Challenge
The Gardener’s Group provides training in True Colours, a personality assessment based on the work of Myers-Briggs. Facilitating training sessions for a broad range of industries means training participants with an even broader range of literacy and language skills. Adding to the challenge, a pivotal part of the training session is the use of a 50-page manual. The issue was clear – how to provide professional training materials that appealed to the corporate levels while remaining manageable and readable for all participants.
Response
Recognizing that simplicity of the messaging was key, ClearWorks produced a Clarity Version of the True Colours corporate training materials. While keeping the messaging intact, changes to style, vocabulary, layout, colour, and font made all the difference. And by maintaining the overall look of the original materials, ClearWorks designed a simplified version that, at a glance, looked identical to the original. The purpose? To ensure participants are offered the version that best suits their individual literacy levels, without singling out those who struggle with language more than others. Problem solved.